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The largest prop firm aggregator prop firm Match admitted that clicking on a company card or on a promo code on its website opened the partner's website via an affiliate link (a link through which the aggregator is credited with a commission from the sale). Since October 30, about 21 brands have terminated the partnership, and the platform has 38 partners left.
The largest prop firm comparison site prop firm Match admitted that it substituted its affiliate link even for those who simply opened the company's page or copied a promo code. Within a few days, at least six partners left it, including Apex Trader Funding and Blue Guardian.
Topstep, Apex Trader Funding, Tradeify and Goat Funded Trader have ended their partnership with Match, one of the largest prop firm aggregators. The publicly stated reason was concerns over affiliate tracking: the mechanism by which the catalog earns a commission on every challenge purchased through its link.
